TW AUDiO installations in first class clubs in the United Arab Emirates

By now the highest buildings, the biggest shopping malls, and the most luxurious hotels can be found here. Parallel, a unique and extraordinary nightlife scene has developed which is unmatched in the Arab world.

System integrator PULSE ME LLC has been contracted to undertake the lighting and sound installations in several exclusive night clubs. The company specialising in high-end locations favoured TW AUDiO systems for the sound part.

Joe Chidiac, Managing Director of PULSE ME: “Quite often we are having to deal with clubs with an acoustically difficult topology. Especially low ceilings, defined seating areas and a lot of reflective surfaces, plus hardly any room to place the PA system. Nonetheless the sound has to be absolutely perfect and intelligible in all places. The TW AUDiO systems have been proven to have a dedicated sound and are unrivalled in relation to performance and size.”

The exclusive premises of the Cash Club are located in the five-star Ibn Battuta Gate Hotel. Inspired by the Aztec civilization, the blend of royal gold and black fabric surrounds the elegant VIP booths layering the club and giving it an exquisite atmosphere. A place that magical attracts illustrious people. The club is the synonym to the night life of Dubai and has DJs coming in from all over the world. The installation consists of 14 x T24, 6 x M12,
2 x C15 (DJ Monitor), 2 x B15A, 16 x B30, powered by 14 x Powersoft K3DSP.

The Chic Club, situated in the Grand Hyatt Dubai, encompassing everything a guest would expect in nightlife. “The Chic Club boasts a bar area with the biggest selection of drinks, and 42 VIP tables, most of them looking out onto the club floor, playing perfectly into Dubai’s mantra of “see and be seen”. It is equipped with top class lighting and sound equipment plus having one of Dubai’s best resident DJs, namely DJ “Aseel” who is entertaining the guests with his own style of House & Arabic music. The perfect club feeling”, tells Joe Chidiac. Fittingly, the PA system includes eight golden custom made T24, 8 x B18 and 2 x M12.

The Toy Room – London’s popular club brand has launched in Dubai and given a boost to the nightlife scene in the region. The club is located at the five-star Al Murooj Rotana Hotel in downtown Dubai. One would be quite wrong if expected to be confronted with an adult-sized ball pool or a giant Lego maze. The only toy-like feature is a man dressed as a giant teddy bear known as Frank, the club’s mascot. In fact you will find a fine and exclusive lounge and dance club with British noblesse. Definitely not a playground. Low leather sofas are dotted around the club surrounded by classic dark interior with the DJ booth taking center stage. The Music played is a mix of hip-hop, R&B and house tunes. Making up the sound system are 2 x T24, 4 x B18, 4 x B30, 2 x M10.

The glamorous club Étoiles is placed in the unique grounds of the Emirates Palace Hotel in Abu Dhabi. Surrounded by the hotels private marina and its natural finish creek, the Emirates Palace is the epitome of ostentatious Arabic architecture. It combines absolute exclusiveness with the fabulous riches of the Arabian Golf – a fairytale out of Arabian Nights. Firstly the Étoiles serves as an elegant restaurant with one of the best avant-garde cuisines, a paradise for gourmets. After dinner time the Étoiles transforms into an extravagant party club with award-winning DJs and live events making it the favorite venue for celebrities and Abu Dhabi’s demanding society. Imbedded in the sumptuous décor are 6 x T24, 4 x B18, 4 x B30 und 2 x M10.

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